All of us write every day: emails, texts, notes, presentations, … But few of us have really mastered the art of writing. In this blog post, I’d like to walk you through 5 golden rules for effective copywriting that will have the most profound impact on your copy if you don’t follow them yet. 1. Write for the customer, not for you Your [...]
Stijn Schutyser
Let’s begin this blog post by remembering embarrassing memories from our past. Remember when you called your teacher “mom” in kindergarten? Or that huge zit on your forehead on your first day of high school? Let’s have a look at a picture from a couple of years ago. Those clothes… those hideous clothes. Why did you think you’d rock [...]
Ibn Renders
Invisible design is simple and elegant and does not attract attention to itself, it allows users to achieve their goals fast with minimal effort, maximum efficiency. In short, invisible design creates user experiences that are so natural, they feel ‘invisible’: not artificially designed. The best recognizable example of [...]
Yildiray Günay
In this third monthly design review, we highlight the importance and benefits of creating a component style guide for your IT project(s). We supply a thorough explanation and use examples of our own implementations. What is a component style guide? A style guide is a form of documentation that conveys the visual language of a brand or a [...]
Gert Bangels
Time for our second monthly design review! Last time, Gert guided you through his design for the POI Service application for our client Lineas. This time we’ll look at something completely different: the design of a case study for the Museum pass project for our client publiq. First things first, what is a case study? Put simply, a case [...]
Ibn Renders
As promised in the blog post discussing our blog survey’s results and starting today, we’re doing a monthly showcase of a project which our designers are currently working on. Each month, a different team member gives a detailed explanation on their process, decision making or some insightful tips in order to share knowledge. Today, Gert [...]
Gert Bangels
Robin Williams – no, not that one – is one of the most interesting authors about text and layout design. Her book, The Non-Designer’s Design Book: Design and Typographic Principles for the Visual Novice, is a true gem. In the book, she explains the 4 basic rules for effective graphical design: contrast, repetition, alignment and [...]
Stijn Schutyser
Do you know that feeling when you wake up from a great night? That moment when you sip from your freshly made coffee? The feeling you get when you open your laptop to start your new awesome day… only to be thrown into the fiery pits of design hell when you read the latest email from one of your clients: “The design is nice, but can you [...]
Ibn Renders
Click here to get to the checklist right away! People don’t really read online. Instead, readers ‘scan’ web content for useful bits and pieces. If you truly want to cater to your website’s visitors, you should make their lives as easy as possible. How? By making your texts as scannable as possible and making it easy for your readers to [...]
Stijn Schutyser
We’re all tired of getting emails that should have been a phone call or short face-to-face conversation, is full of important information and yet hard to read, is too easy to miss between the rest of the unread emails. So how can you improve your emails to engage your readers more and ultimately get more and better leads? Here’s [...]
Stijn Schutyser
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